Our 7 product principles, and why we need them
Building a great product is really hard. That’s why we’ve created these 7 principles — to help us make decisions faster and more cohesively. It doesn’t mean we’ll always get it right, but by…
New: Write tasks for Self-Tests
Now you can finally write detailed instructions when sending out Self-Tests. Perfect for unmoderated testing with remote users: A couple of things to note: You can send the user to different pages or prototypes…
How to embrace failure
We should really embrace failure more. If we don’t embrace failure we are in fact penalizing it, and if we are penalizing failure, we are penalizing success. To embrace failure is to embrace success…
Default to Nothing: How to succeed at work with way less effort
I wanted to share my latest obsession. It’s something really hard but oh-so-nice. It’s about my default state. The state that I gravitate towards as any particular action, piece of work or thought has…
Better reliability with our new Chrome Extension, and other updates
We’re working hard to build an incredibly reliable UX research platform. Here’s what’s new from us: Completely rebuilt Chrome Extension (v2.0) The Participate Chrome Extension that you and your users can use to conduct…
Easily invite observers to your user research sessions
If you’re conducting a study and want stakeholders to join your research sessions, you don’t want them to have to create an account, remember some password, etc — you just want them to jump…
Setting goals and managing progress
How do I set goals and how do I follow up on progress? These are perhaps the two most important questions a leader can ask. The way you answer will significantly impact how successful…
Introducing Cloud Recording, straight from the Dark Dimension
Today we have something extra special for you: Cloud Recording. All Live sessions are now automatically recorded on Lookback servers. Participants will no longer need to upload, and sessions are ready to re-watch much…
Lyft: Using Lookback for User Research Sprints
At Lyft, Frank Yoo and Vicki Tan have been running research sprints to cultivate a user-centric design approach. They’ve been using Lookback to provide greater accountability for the process, justify their design decisions and…
I am your co-creator, not your competitor
A competitive mindset has always been present in human interaction, not the least in business. But it’s halting innovation and causes us to focus on the wrong questions. Now is the time to change…