User Experience The New Faces of Research at Lookback At Lookback we are on a mission to make it easier for companies to talk to their users. On this mission we’ve learned how important it is to practice what we preach. We asked two of our users — experts in user research and experience design — to head up Research at Lookback.
User Experience 6 reasons to use Lookback instead of Zoom/Hangouts for user research This is a common question. There are 6 reasons.1. See the screen and the gestures Once a session is started with a user, Lookback let's you see their screen and visualizes where
User Experience Our 7 product principles, and why we need them Building a great product is really hard. That's why we've created these 7 principles — to help us make decisions faster and more cohesively.It doesn't mean we'll always get it right, but by
User Experience The Problem Roadmap: Only build what matters to customers We’ve instead switched to is a “problem roadmap”, which lists the most pressing needs our customers have. Here's how you can build yours.
User Experience Lyft: Using Lookback for User Research Sprints At Lyft, Frank Yoo and Vicki Tan have been running research sprints to cultivate a user-centric design approach. They’ve been using Lookback to provide greater accountability for the process, justify their design
